Mooven

Building cities of the future creates disruption. Mooven saw a way to manage and reduce the complexity of our world by creating clear space for progress. Around every project are circles of control and influence. Mooven enables you to work towards a harmony with the world around you.

Based on the creative idea ‘Creating Space to Move’ the brand identity and wider brand expression is centred around circles of influence and control. These circles form the basis of the entire Mooven brand system - from key messaging and language, through to the wider graphic system and animation.